Hapemoryafrica

Hapemory Africa Events is an events and team-building company born out of a passion to create unforgettable experiences that help individuals break out of their daily routines. I was tasked with creating a brand identity that captures their core philosophy: helping clients unleash their true potential through adventure and collaboration.

Design Concept & Symbolism The visual identity is built around the concepts of movement, continuity, and growth.

The Logo: The primary icon features an infinity-style loop integrated with stylized footprints. This symbolizes the continuous journey of self-discovery and the lasting impact of their team-building exercises.

Color Palette: We selected a high-energy palette:

Vibrant Orange: Represents passion, energy, and the excitement of adventure.

Nature Green: Signifies growth, harmony, and the outdoor environment where many events take place.

Tagline: The design reinforces the brand's motto: "Commit | Perform | Succeed."

Deliverables & Merchandise To support the company's on-ground activities, I designed a wide range of branded assets visible in the project gallery:

Apparel: Hoodies, T-shirts (V-neck and round neck), and caps for staff and participants to wear during events.

Event Gear: Custom wristbands for attendee identification and branded water tumblers/mugs for hydration during outdoor activities.

Stationery & Tech: Branded notebooks and mousepads to maintain brand recall in corporate office settings.

The resulting identity gives Hapemory Africa Events a professional, energetic, and cohesive look that stands out in the corporate events sector in Kenya.