Logo Design / Brand Identity Design / Website Design

Logo design and full website design & development for a Kenyan grassroots NGO empowering young women and girls across 9 counties.
Women Development Fund (WODEF) is a grassroots-driven Kenyan organisation advancing the rights, agency, and economic power of young women and girls. Working across 9 counties — including Kisii, Nyamira, Migori, Kisumu, Narok, and Bomet — WODEF delivers programmes in economic empowerment, health (WASH & SRHR), grassroots gender advocacy, digital skills, and organisational capacity development.
Mocky designed the WODEF logo — prominently displayed across womendevelopmentfund.org, donor communications, and all programme materials — as well as building and launching the full website. The identity had to feel warm and community-rooted while projecting the institutional credibility needed to attract international donors and partners.
The result is a cohesive brand mark that travels across digital and print channels with equal strength. The logo appears on every page of the WODEF website and anchors all the organisation's public-facing materials. The project demonstrates Mocky's experience delivering professional NGO branding at a level that stands alongside internationally-funded development organisations.
Brand identity across different applications. Select an image to explore the details.
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